November 18, 2018

Crucial Talks Episode 58 Risk Tolerance and Building Your Personal Brand

In this episode, Mike Sedam, uses a short clip from remarks made by Gary Vaynerchuk to discuss Risk Tolerance and building a personal brand. The full video of Gary Vee's remarks can be watched here: or listened to here:

Mike uses a presentation he gives to professionals in the gas and petroleum industry, power generation, aviation, and public safety to invert the discussion he usually has (how to avoid taking risky behavior) in order to discuss how we can build a tolerance to risk. For more about Risk Tolerance, look up the work by Dave Fennell. He's done some really great things in this space.

By building up our risk tolerance related to our personal branding we could move in a positive direction. Regardless of where we want to go, taking forward steps takes risk.

To see if Mike is available to speak at your organization, or to ask any questions, please visit

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